Is your customer worth what you pay for them?

A 3:1 LTV:CAC ratio is the benchmark. Find out if your Meta Ads acquisition cost is sustainable.

📥 Customer & Business Data

Average Order Value AOV per purchase

Purchase Frequency Orders per customer per year

×/yr

Gross Margin After COGS and shipping

Customer Lifespan How many years they buy from you

yrs

Churn Rate % who don't return each year

Ad Spend (monthly) Total Meta Ads spend

New Customers per Month From Meta Ads

📤 LTV:CAC Analysis

LTV:CAC Ratio

0:1

Benchmark: 3:1 is healthy

Customer Lifetime Value (LTV) $0

Customer Acquisition Cost (CAC) $0

Annual Revenue per Customer $0

Payback Period 0 months

Max Sustainable CAC $0

Enter your data above.